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Achieve your goals with “Poder de Mujer”

Book Review: Poder de Mujer (C.A. Press 2012)
by Mariela Dabbah


What is your definition of success, and how do you know when you’ve finally reached it?

According to Mariela Dabbah, author of the new book Poder de Mujer, the idea is to think about your personal and professional success as a path rather than a destination. And while everyone’s path is different, there’s one question we all have to ask ourselves along the way: what exactly are we working towards?

Before attempting to figure that out, it’s important to realize that there may be things hindering you on your path of success, even on a subconscious level. For example, in your early life you receive certain messages from your family that contribute to the way you think about yourself and your abilities. Unfortunately, if these messages are negative, they’re powerful enough to make you believe something about yourself that isn’t necessarily true.

“In terms of our own culture, we’re very family oriented,” says Mariela. “We have a lot of respect for parents and relatives and it makes us more prone to incorporate all of those messages. So I think it’s particularly important for Latina women to be aware of the fact that you might still be allowing those messages to operate in the present without having analyzed them at all. When you don’t even know they exist, you can’t acknowledge them. So then you behave in a certain way and you have no idea why. It’s just ingrained in you.”

Just as there are messages that we’ve grown up with, there are skills, conversations, and experiences that we may have missed out on. These gaps in our upbringing can affect our success as well.

“When you grow up in a family that doesn’t have an education, has not been in this country for many years, and you come from a working class, then most likely, during your dinner conversations and interactions, you’re not talking about certain things that families who are more educated and who are more established financially spend time talking about,” says Mariela.

“You won’t hear talk about politics in this country, or how it is to work in a corporation, or have discussions around fine arts.” These gaps become apparent at the most inconvenient times. “When you go to a luncheon with a prospective client, you may not know how to engage them in the kind of conversations they would be interested in. Or if they take you to a fine restaurant and you haven’t been exposed to that kind of place, you might not really know what manners are expected of you.”

Another factor that affects us is our concept of time. We’re all familiar with Latino time, which is very different from the way Anglo-Saxons perceive time. We also don’t usually set concrete plans for the future. This is obvious even in our language. How many times have you heard the words Si Dios quiere after making plans to do something?

“It has a little to do with the concept of time, and a little to do with people who grow up in a region where there is a high level of unpredictability. There are people who can’t fathom committing to something because in their life experience, or in their parents’ experience, nothing really goes the way you plan it, so why bother?” Mariela stresses how important it is to plan your career so you don’t get stuck in the same position. “In these economic times, if you don’t plan to move forward, you’re most likely going to go backwards. You’re not going to be able to stay in the same place because then you become replaceable.”

While the first half of Poder de Mujer exposes these buried aspects of our culture that can slow you down, the second half gives excellent guidance on controlling your emotions without losing your passion, the art of negotiating, the secrets of networking, and the importance of finding people who support you and give you feedback on your endeavors. Each chapter of the book begins with an interview of a successful woman such as Cristina Saralegui, Maria Antonietta Collins, and Maria Elena Salinas. And plenty of real-world advice is scattered throughout the book as well.

In her 18 years of experience, Mariela Dabbah has written several books focusing on careers, education, and professional development for Latinos, but this is her first book written exclusively for Latina women. As a Latina woman myself, there were many parts in this book where she seemed to be speaking directly to me, and I felt somewhat exposed. Fortunately, she didn’t leave me out in the cold.

Her words motivated me to clarify my goals and helped me identify the steps I needed to take to achieve them. For many of us, fear stops us from doing what we need to do, but as Mariela says, “Las mujeres exitosas no tienen miedo.” So what are you waiting for? Take the first step in following your own unique path. Success may be just around the bend.

Buy the book here.

About Adriana Villavicencio

Dr. Adriana Villavicencio is the youngest child of Ecuadorian immigrants. She has moved 29 times in her life, taking her on a journey from California to Bangalore, India, and New York City, where she recently earned a Ph.D. in Education Leadership and works as a Research Associate at New York University. An avid traveler, Adriana has collected experiences in four different continents and 16 different countries. But as a former high school English teacher, some of her fondest memories are those of her brilliant and brilliantly funny students in Brooklyn and Oakland. Adriana has contributed to several publications including the Daily News and, and is a managing editor for the Journal of Equity in Education. She earned a B.A. in English and an M.A. in English Education at Columbia University, and currently serves on the board of Columbia’s Latino Alumni Association (LAACU). She enjoys scary movies with red vines, Sauvignon Blanc, and her Maltese dog, Napoleon.

To learn more about Adriana’s education consulting company, please visit

Disclaimer: The views and opinions expressed in this article are solely those of the author and should not be understood to be shared by Being Latino, Inc.

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