So here is a cool initiative aimed at empowering young Latinas! Listed below are the details.
Mission: The Marta Power of 10 mission is to promote self-esteem among young girls through participation in sports and extracurricular activities, while emphasizing the importance of being well-rounded and acknowledging excellence in academics.
Launch date: Saturday, June 19, 2010
Websites: Facebook – www.facebook.com/power10club
Twitter – www.twitter.com/power10club
YouTube – www.youtube.com/power10club
Facebook: Members can find information about Marta, Amway Global and Nutrilite through news articles, tips, pictures and videos. Also includes a list of Marta’s game schedule; an interactive quiz, where girls can test “what makes them a 10” like Marta; and a wall, where members can interact and share comments with other members.
Twitter: Followers can receive real-time updates on lifestyle tips, resources from Amway Global and Nutrilite, and view pictures/videos of Marta.
YouTube: Viewers can watch videos of Marta as well as commercials from Amway Global.
Meaning of The Marta Power of 10 campaign was inspired by the meaning of the number 10
Number 10: The number 10 is assigned to the jerseys of elite players around the world, including Marta’s FC Gold