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When culture becomes fashion illegally

- via Racialicious

From the "Navajo" collection

Fashion trends are inspired by what designers see in the world and what has been created already. Recently, Urban Outfitters crossed the line of inspiration (and the law) by launching a “Navajo” collection. Not only are they promoting items not made by the Navajo people, but they are breaking the Indian Arts and Crafts Act of 1990 (P.L. 101-644).

In response to the merchandise she saw on display in a store in Minneapolis, Sasha Houston Brown penned an open letter  to Glen T. Senk, Urban Outfitters’ CEO, on Columbus Day. She wrote:

“All too often industries, sports teams and ignorant individuals legitimize racism under the guise of cultural “appreciation”. There is nothing honorable or historically appreciative in selling items such as the Navajo Print Fabric Wrapped Flask, Peace Treaty Feather Necklace, Staring at Stars Skull Native Headdress T-shirt or the Navajo Hipster Panty. These and the dozens of other tacky products you are currently selling referencing Native America make a mockery of our identity and unique cultures.”

Urban Outfitters has yet to respond to Sasha’s open letter or to the cease and desist letter sent a few months ago by the Navajo Nation Attorney General.

Read Sasha’s full letter on Racialicious.

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Disclaimer: The views and opinions expressed in this article are solely those of the author and should not be understood to be shared by Being Latino, Inc.


  1. although sometimes fashion does not conform with procedures to dress well, but keep scrolling mode from time to time. The development mode has a very big role, will showcase fashions for its consumer impressions and characters, setipa appearance often causes the pros and cons.

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